Following a work/study program in Chicago, she studied North American studies and linguistics at Berlin’s Free University. After completing a semester at the University of Ca’Foscari in Venice in 2002, she gained practical experience in the publishing business as well as in the field of film journalism. For four years Simone Bachofner worked at the Berlin theater house »Bar jeder Vernunft« (Event coordination, guest and artist support). In August 2006 she joined the AIM – CREATIVE STRATEGIES & VISIONS team. Since summer 2012 Simone Bachofner has been working as a Director of Publicity. She is Associate Managing Director since 2013.